Helping an innovative pet food brand launch its first eCommerce website
About this project
The Challenge
As a new digital experience, Nulo was looking for a reliable, scalable store with the ability to focus on the business - not the technology. Codal empowered Nulo to continue running their company, rather than spending effort and resources on running the technology behind their store, allowing for fast growth.
The Result
Codal created the custom branding on-top of a theme for speed to market and to enable the Nulo team the opportunity to manage their own marketing pivots. Custom pages were required to really tell the brand's story.
Data from this site—as well as many other different systems—needed to be migrated to its new eCommerce site. Codal engineers mapped out an extensive data migration process that ensured all relevant data was seamlessly transferred over to Nulo’s new Shopify Plus site. Among the features and functionality that our team implemented for Nulo’s eCommerce site was a complex product locator. Implemented using Destini, a leading product locator solution, the feature allows customers to easily find Nulo products available at retailers near them.
As a 10 week entry to market, Nulo was empowered by Shopify Plus - with Codal engineering for flexibility with future integrations in mind.
Key Aspects to this eCommerce Transformation
Blandit lectus proin a a metus metus etiam ultricies a felis imperdiet luctus suspendisse sagittis a consectetur.
Design System Centralization
Blandit lectus proin a a metus metus etiam ultricies a felis imperdiet luctus suspendisse sagittis a consectetur.
Front-end Development
Blandit lectus proin a a metus metus etiam ultricies a felis imperdiet luctus suspendisse sagittis a consectetur.
Visual Design and Interaction
Blandit lectus proin a a metus metus etiam ultricies a felis imperdiet luctus suspendisse sagittis a consectetur.
Testing, Testing, Testing
Blandit lectus proin a a metus metus etiam ultricies a felis imperdiet luctus suspendisse sagittis a consectetur.
Process Flows & User Journey Maps
Blandit lectus proin a a metus metus etiam ultricies a felis imperdiet luctus suspendisse sagittis a consectetur.
Release
Blandit lectus proin a a metus metus etiam ultricies a felis imperdiet luctus suspendisse sagittis a consectetur.
Going headless & composable for an international outdoor retailer