eCommerce

Empowering merchants with best-in-breed tools and data-driven customer experiences.

Our Key eCommerce Solutions

Discovery & Strategy

Codal dives deep into your existing website and technological infrastructure, analyzing the front- and back-end tools and workflows that power your eCommerce experience. 

Through tech stack audits, market research, stakeholder interviews, data analysis, and other exercises, our team is able to develop a roadmap to success that guarantees longevity for your business.

Conversion Rate Optimization (CRO)

CRO is the practice of increasing conversions, transactions, and cart values, while simultaneously decreasing bounce, cart abandonment, and rage-clicks. 

We develop modern eCommerce websites and applications, where users engage with content, browse products, and checkout with minimal to no friction.

Headless Commerce

With a headless architecture, the front-end presentation layer of an online store is decoupled from its back-end functionality, offering more control over the customer experience. 

Codal can migrate your businesses from its monolithic platform to a headless system, allowing your team to add, upgrade, and customize front-end elements faster, without disrupting back-end processes. 

B2B eCommerce

Our team builds custom eCommerce solutions to digitally transform the traditional B2B sales process, reducing the need for back-and-forth emails, in-person meetings, phone calls, physical invoices, and so on. 

We stand up modern, self-service sales portals that streamline order creation, processing, and tracking, helping you boost buyer engagement, conversions, and sales—while also saving time and money behind the scenes. 

Custom Marketplace Apps

Codal can turn your product or service into a marketplace app that thousands of merchants on BigCommerce and Shopify can install for their eCommerce store in just a few clicks. 

After learning the ins and outs of your solution’s tech stack, we leverage our knowledge of the chosen eCommerce platform’s API infrastructure to build out the experience. 

The result is an intuitive plug-in that expands your business’ customer base by simplifying workflows for merchants on BigCommerce and Shopify. 

Our Latest in eCommerce

Mt. Hood Meadows

Creating an intuitive eCommerce experience with dynamic pricing for a premier mountain resort in the Pacific Northwest
Experience Design

Flexport

Launching an app to streamline logistics & supply chain management for Shopify merchants
eCommerce

ExpressMed

Streamlining product catalog management and the path to purchase for a leading health & wellness retailer.
eCommerce

Cocktail Courier

Building a user-friendly, compliant DTC eCommerce website for gifting alcohol products.
eCommerce

ClaimDeck

Streamlining data exchanges and collaborations between insurers and law firms to help reduce costs, drive efficiency, and improve claim outcomes.
Product Strategy & Innovation

Samsung

Establishing an engaging UI text persona through extensive user research & testing.
Experience Design
Helping an innovative pet food brand launch its first eCommerce website.
eCommerce

Moody Tongue

Redesigning the website for an innovative brewery and restaurant in Chicago.
Experience Design

Marketing Attribution

Helping businesses maximize the value of their data through an innovative platform.
Experience Design

M&M Merchandisers

Designing a custom eCommerce solution for a wholesale retailer.
eCommerce
Building a microservices backend to store and analyze massive amounts of medical device data.
Data & AI
Launching a website to help educate people on the efforts to cure epilepsy.
Experience Design

BUILT BY GIRLS

Empowering young women through an advisorship portal with a revamped UX.
Experience Design

DEMDACO

Launching an online B2B sales portal for a specialty retailer’s wholesale clients.
eCommerce

Mark Bell Sling Shot

Streamlining the path-to-purchase for exercise equipment, apparel, and accessories.
eCommerce

Mahlkönig

Building a user-friendly online store for an international coffee grinder manufacturer.
eCommerce

CallPotential

Customizing APIs to connect businesses with a full-stack suite of automation tools.
Product Strategy & Innovation
Developing a transformative workflow management solution for corporate legal teams.
Digital Transformation
Developing a central hub where medical certification boards can manage their accreditations.
Data & AI

RegimenPro

Creating a HIPAA-compliant portal for dermatologists and their patients.
eCommerce

trueCABLE

Helping a low-voltage products supplier better connect with its customers online.
eCommerce
Establishing a superior online presence for an innovative brand in the mobile banking space.
Experience Design

Thermos

Helping a historic brand find its footing in the new eCommerce landscape.
Experience Design
Modernizing vehicle maintenance management in the car rental space.
Product Strategy & Innovation

GOREWEAR

Going headless for an international outdoor retailer.
eCommerce

Charles Schwab

Redesigning an internal compliance tool for a firm with 1.8 million clients.
Digital Transformation
Closing the gap between wealth management advisors and their clients.
Experience Design
Launching a headless eCommerce solution to achieve brand unity in the home appliances space.
eCommerce

Garrett Popcorn

Building a modern eCommerce store for a legendary gift retailer.
eCommerce
Product Strategy & Innovation
ecommerce
Data & AI
Digital Transformation
Experience Design

eCommerce Insights